Valari staab biography
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Mark Lazarus, Chairman of NBCUniversal Television and Streaming, announced the move. Staab, a broadcast TV veteran, joined NBCU in 2011 to head the company’s station group. Along the way, she had added oversight of Telemundo stations and regional sports networks to her portfolio.
Her areas of oversight will not change as part of the promotion and it is not part of any wider exec reshuffling. Staab had most recently been president of NBCU Local.
In keeping with the larger strategy of NBCU, streaming has become a key area of focus for Staab. Earlier this month, NBCstations announced the launch of their streaming news channels on Peacock, the company’s two-year-old service. Telemundo stations in several markets are preparing to launch their own streaming news channels later this year. And, in a...
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Valari Dobson Staab
Chairman at NBCUniversal Local
Valari Dobson Staab is Chairman of NBCUniversal Local, a division of NBCUniversal that is home to three local media groups: NBC Owned Television Stations, NBC Sports Regional Networks and the Telemundo hållplats Group, as well as multicast networks COZI TV, LX News and TeleXitos. Together, the media groups and networks deliver the very best in local sports, news, weather, consumer and investigative reporting, and lifestyle entertainment to English and Spanish speakers across any platform and screen.
A broadcast veteran with more than 35 years of experience, Staab joined NBCUniversal in 2011 as President of the NBC Owned Television Stations group. In 2013 she was named President of the NBC and Telemundo owned stations division after the Telemundo owned stations were integrated with the NBC stations. Since then, she has led the transformation of the NBC and Telemundo owned stat
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B+C Hall of Fame 2024: Valari Dobson Staab
Growing up in Angelina National Forest in rural Texas, where her parents owned a lakeside marina and campground, Valari Dobson Staab never thought about working in television. She barely even thought of watching television.
“We only got reception occasionally, usually because some weird storm was surfacing,” she said. “TV was not a big part of my life, and it was not something I planned on doing at all.”
Dobson Staab is fully immersed in the medium today. She oversees 12 NBC-owned stations and 31 more on the Telemundo side, along with multicast networks, regional sports networks and a couple of production outfits.
Having both English- and Spanish-language stations sets the NBCUniversal Local group apart, she noted. “We have these newsrooms that collect and produce news and information in English and Spanish, and it’s only one newsroom, which gives us more journalists in our markets than